Stop losing leads in the first hour.
Most service businesses respond to new leads in hours, or not at all. An automated lead follow-up system contacts every new inquiry within minutes, qualifies them over 3–5 touches, and routes hot leads directly to your calendar. It runs whether you're with a client, at dinner, or asleep.
The problem: speed matters more than almost anything else.
Harvard Business Review and MIT studied 100,000 sales leads across dozens of companies. The finding: you're 100× more likely to close a lead if you respond within five minutes. Not thirty minutes. Five.
Most small businesses can't hit that. You're busy with clients, it's after hours, the form goes to an inbox nobody checks until Tuesday. The lead fills out your form, waits an hour, and calls your competitor.
An automated follow-up system closes that gap entirely. Every lead hears back in under three minutes, regardless of what you're doing. The system keeps following up until they respond, then stops, automatically.
More likely to close a lead responding in 5 min vs. 30 min (HBR/MIT)
Of inbound leads go cold before a business ever responds
Average first-response time after the system is live
What you get.
One working system, live in under two weeks. Everything listed below is included. There are no extra line items to negotiate.
- Automated first response within 2–3 minutes of any form submission
- 3-touch follow-up sequence over 7 days, stops the moment they reply
- Hot lead routing directly to your calendar via Calendly or equivalent
- Source tracking: know which channel (website, referral, ad) each lead came from
- Short Loom walkthrough showing exactly how it works
- Documentation your team can hand to anyone
- 30-day support window for questions and small adjustments, and after that, we're still a text away
How it works.
Lead comes in
A new inquiry lands: website form, referral link, ad, anywhere. The system captures it instantly, enriches it with source data, and fires the first message within 2–3 minutes.
Automated follow-up
If they don't respond, the system follows up on Day 3 and Day 7 with progressively warmer messages. The moment they reply, the sequence stops automatically and you take over.
Hot leads book themselves
Qualified leads (the ones who open, click, and respond) get routed straight to your calendar. You show up to a call already knowing their background.
Every project is scoped individually
Questions worth asking first.
We already have a CRM. Will this work with it?
Yes. The system captures leads into Supabase and can push to HubSpot, Salesforce, or a spreadsheet via webhook or Zapier. If you have a CRM you want to keep, we wire the system to feed it rather than replace it.
What if a lead comes in after hours or on weekends?
That's exactly why this exists. The system runs 24/7: a lead that comes in Friday at 6pm gets a response within minutes, just like one that comes in Monday morning. You see the activity on Monday and the lead is already warm.
Will the follow-up messages sound like a robot?
No. We write the copy with you before the system goes live. The messages are written in your voice, reference your business by name, and read like something a real person sent. They go out as plain-text emails and texts: no HTML, no logos, no marketing formatting.
What happens when someone does reply?
The sequence pauses immediately. You get a notification, and the lead is flagged in the dashboard as replied. From that point it's a manual conversation. The system handled the hard part of getting their attention.
What if we already have some follow-up process in place?
We map out exactly what you're doing today before building anything. If parts of your current process are working, we keep them. The goal is to remove manual work, not replace things that are already serving you.
What does the 30-day support window cover?
Questions about how to use the system, small copy tweaks, and minor adjustments (under 2 hours of work). Anything that's a new feature or significant change gets scoped as a separate build.
Ready to stop losing leads to slow response times?
15 minutes is enough to know whether the Lead Follow-Up System makes sense for your business. No commitment required.
Book a discovery call